Social Issues & Alcohol

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Brands supporting issues has been going on for a while but now brands are starting to shout louder about social issues.

An interesting take on this is by the Sparkke Change beverage company, an Australian company taking on the big boys of brewing and wine production, creating drinks which give 20% of the sales to the outlined causes.

http://www.sparkke.com/sparkke-homepage#block-388-1040

Jon Shaw